Me wearing the Navy Blue Allen (photo by Darius B Williams)
I appreciate you stopping by the site. I am not the type of person who is pretending to be bigger than I actually am. ARCH is primarily a one man show. I am the designer, shipping and receiving department, website developer, point of contact for customer service, and obviously the owner. The only thing I don’t do is manufacture the shoe. Right now the manufacturing is done off shore. I’d love to do this in the US and I’m working on it, but the cost is steep.
ARCH is a very small sneaker company with deep roots in the athletic and sneaker community. I’ve put in a lot of work behind the scenes and with the help of one dedicated artist and designer (Ian Matic Gale) on a few of the last projects which have not launched, I’ve accomplished what some have tried by myself. I’m not ashamed to say that what I have done is very difficult. I’m not ashamed to say that it should be respected especially considering the ups and downs I’ve encountered. I created everything on my own and while it is very hard to sell one shoe in a climate that is dominated by Nike. I will not lie down and stop trying this without giving a truly dedicated effort.
Your visit to the site is truly appreciated. It’s not a risk to be different and wear something new. I remember rocking Le Coq Sportif, Diadora, Ellesse, Brooks, Avia and Adidas. I grew up in a time where being an individual was prided above all and if your sneakers were rare you were fly. It wasn’t embarrassing to try new things. Maybe you will think like an individual and give a pair of my shoes a try.
Leave a comment or if you want to rap hit me at cburns at arch-usa.com (replace the at with @)
Chris B.
I have to eventually start planning ahead like a real shoe company. Over the past few years I never really had direction and I simply made shoes when I could. Without vision and foresight, and the belief that I can actually make ARCH into a viable entity in the shoe industry, I might as well stop and let this go. With that said, here is the Fall colorway lineup and yes it includes a white shoe that will more than likely drop in the summer. Feedback would be nice, or comments. Should I get more adventurous? My favorite color in this pack is the Autumn Rust and Chocolate.
